Tanya Triber

Tanya Triber
Tanya is a Growth Marketer at Brand Theory where she creates compelling content for B2B clients. A skilled writer and brand storyteller, she recently earned her Master's in Digital Marketing. When she is not at her desk, you will find her exploring the Blue Ridge Mountains with her camera, or spending time with her family.
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Recent Posts

illustration of a workspace featuring a computer, video camera, microphone and other b2b video marketing essentials.

Content Marketing

B2B Video Marketing - How to Maximize Reach without Blowing Your Budget

March 07, 2024 | by Tanya Triber
Illustration depicting the B2B sales cycle

Website Design

The #1 Way to Shorten Your B2B Sales Cycle

February 06, 2024 | by Tanya Triber
woman's hands hovering over a keyboard in the process of b2b website copywriting

Website Design

B2B Website Copywriting: How to Turn Copy into Customers

February 02, 2024 | by Tanya Triber
chess pieces over a swirling decal featuring B2B lead nurturing terms

B2B Lead Generation

B2B Lead Nurturing for Growth-Stage Brands

January 26, 2024 | by Tanya Triber
Elements of an Effective Nurture Campaign. Image of hands nurturing a seedling above the soil.

Growth Marketing

5 Elements of an Effective Nurture Campaign

January 25, 2024 | by Tanya Triber
Woman at a keyboard working on an email nurture campaign

Lead Generation

Email Nurture Campaign Best Practices for 2024

January 24, 2024 | by Tanya Triber
Man holding an orb depicting AI marketing tools

Marketing Automation

10 AI Marketing Tools That Are Shaking Up the Industry 2024

October 11, 2023 | by Tanya Triber
complete guide to b2b social media strategy

Content Marketing, Brand Marketing

The Complete Guide to B2B Social Media Strategy

September 28, 2023 | by Tanya Triber
How to leverage B2B storytelling for your brand

Content Marketing, Brand Marketing

What is B2B Storytelling? And Why You Should Incorporate it in Your Marketing

September 21, 2023 | by Tanya Triber
best b2b marketing kpis to track

Growth Marketing, B2B Lead Generation

The 6 Best B2B Marketing KPIs to Track (& How to Align them with Business Goals)

September 14, 2023 | by Tanya Triber
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